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Corporate Video Script Template

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How to Make a Corporate Video Corporate Video Script Example StudioBinder AV Scriptwriting Software

Building corporate videos

Corporate videos are a great way to convey information quickly and effectively. To maximize their effectiveness, you’ll want to plan your videos with a corporate video script, which look nothing like a traditional screenplay.

With StudioBinder’s AV script writing software, our corporate video script template gives you a structure that lets you focus on writing, not formatting. Let's look at a corporate video script example as we walk through the steps.

  • Establish goal
  • Write audio
  • Plan visuals
  • Time video
  • Get feedback

How to make a corporate video script

Crafting AV scripts for a corporate video production requires careful planning and precision. We’ll use StudioBinder’s AV script software to illustrate each step in our guide, but you can follow this process with any tool, whether it’s software or simply pen and paper. 


The key is to ensure that each element of your corporate video script is thoughtfully planned and clearly communicated.

Steps in this guide

1. Determine your goal

2. Write out the audio

3. Plan visuals

4. Time your script

5. Send out your script

Step 1

1. Determine your goal

Before you start writing, you need to understand what you hope to achieve with the video. This will affect how you structure your corporate video script.

How to Write an Explainer Video Script Add segment titles and new rows
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How to do this in StudioBinder
  1. Add segments, rows, and banners. 
  2. Drag and drop rows or segments to finesse the structure.
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Pro Tip — Don’t bite off too much with one video. Have a single, clear message that is easily digestible.

Step 2

2. Write out the audio

Now it’s time for the meat of your script — the audio. This includes sound effects, dialogue, voiceover, music, or anything you hear. All these elements will be written out in the left column.

How to Make a Corporate Video Script Write out the audio
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How to do this in StudioBinder
  1. Use bold or italics to differentiate types of sounds.
  2. Add hyperlinks for reference examples.

Step 3

3. Plan visuals

Now for the video portion. In the video column, outline the visuals that align with the audio, including shot list elements like character actions and important details like camera angles, camera movements, and shot sizes. 

How to Make a Corporate Video Script Write out the visual
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How to do this in StudioBinder
  1. Write details including shot specs. 
  2. Add images to function as a storyboard. 

Step 4

4. Time your script

Accurate timing is crucial for a corporate video script. The most effective way to gauge this is by reading the script aloud and timing it. This helps you understand the script's length and ensures that your video will fit the required time frame.

How to Make a Corporate Video Script Add script duration with stopwatch
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How to do this in StudioBinder
  1. Use the timer to track your runtime.
  2. Check the total runtime tallied at the bottom of the script.

Step 5

5. Send out your script

Your corporate video script is all but finished. Now it’s time to get feedback. Email the script out to your team, and send it to clients to get their approval.

How to Make a Corporate Video Add comments
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How to do this in StudioBinder
  1. Add collaborators for line-specific feedback.
  2. Use color codes for status updates. 

Conclusion

Your finished corporate video script

Congrats, your script is complete! Now it’s time to start making your video. With a detailed plan in place, your production process should go smoothly.

For more, check out our complete collection of AV script templates.

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