Ultimate AV Script Template to Write Better Ads

Writing an Audio/Visual (AV) script template can be a nerve-racking undertaking. Your message may be simple, but getting it down to one-minute timing can be an intimidating thing. But as with any creative endeavor, you just need to lock down your structure. This is what a trusty AV script template (or audio visual script template)… Continue reading Ultimate AV Script Template to Write Better Ads

What is a Video Essay? The Art of the Video Analysis Essay

In the era of the internet and Youtube, the video essay has become an increasingly popular means of expressing ideas and concepts. However, there is a bit of an enigma behind the construction of the video essay largely due to the vagueness of the term. What defines a video analysis essay? What is a video essay… Continue reading What is a Video Essay? The Art of the Video Analysis Essay

TV Commercial Production Prep — From Script to Schedule

If you’ve seen one commercial, you’ve seen ’em all, right? Not exactly. Each commercial is a unique production and requires everything a short film does. Scripts, shot lists, script breakdowns, shooting schedules, and more. In this post, we break down the TV commercial production process and everything you need to do before the cameras roll.Continue… Continue reading TV Commercial Production Prep — From Script to Schedule

How to Film and Edit a Music Video From Start to Finish

Music videos are an incredible medium that bridges the world of filmmaking and music. Whether you are a musician looking to shoot your own music video or a filmmaker looking to shoot a music video for a client or friend, creating a music video can be daunting. When broken down into steps, however, filming and editing… Continue reading How to Film and Edit a Music Video From Start to Finish