AJ Unitas is a Baltimore native turned Los Angeles wanderer. He enjoys good movies, hates the bad ones, and drinks water regularly. If you'd like to contact him, please don't!
Before a writer crafts a screenplay, they usually come up with a logline. At any stage of a production, a logline is a tool used to sell an idea. Movie loglines are short, so it’s easy to write out a bunch. Writing one that sells, however, is its own challenge. In this article, we’ll define… Continue reading How to Write a Logline Producers Won’t Pass On [with Logline Examples]
Mood Board Essentials & TemplatesOpen menu Mood Board Templates Top Mood Board Apps What is a Mood Board How to Make a Mood Board Mood Board Layout Mood Board Examples How To Mood BoardOpen menu Aesthetic Mood Board Writer Mood Board Photography Mood Board Graphic Design Mood Board Wedding Mood Board Film Mood Board Create… Continue reading Top 8 Mood Board Apps [with FREE Moodboard Templates]
Ultimate Guide to Production Calendars How to Plan a Shoot Free Production Calendar Software → Production has a million pieces and if you’re not careful, dates and segments will fall through the cracks. That’s why producers on feature films and explainer videos use a production calendar. Working from a screenplay, your video production calendar covers pre… Continue reading The Ultimate Guide to an Effective Production Calendar
Shooting Schedule EssentialsOpen menu What Is a Shooting Schedule How to Plan a Film Shoot How to Create Multiple Shooting Schedules How to Create a One Line Schedule What is the Dood Report DOOD Report Explained Shooting Schedule Pro-TipsOpen menu How to Make a Better Shooting Schedule How to Schedule a Musical How to Find… Continue reading Day Out of Days Reports Explained
Commercials are everywhere. They’re on your iPhone, they’re on your television, they’re on the sides of buildings.Continue reading How to Make a Commercial People Will Actually Share
Sixty-one percent of businesses use explainer videos to market their products and services. But how do you start from scratch? Explainer videos are nothing without a great explainer video script. You only have a minute or so to pitch your product, so every word and frame matters more than ever. By following these rules and… Continue reading How to Write a Buzzworthy Explainer Video Script
Video concepts are only as good as how you pitch them. Your video agency may have the next ‘Got Milk’ campaign on your hands, but if you go into the meeting rambling and unprepared, it won’t matter.Continue reading How to Pitch a Video Concept that Wins Over Clients
Film budgeting is an essential part of the filmmaking process. Anyone vaguely thinking of a career as a producer needs to know how to make a film budget. Since film budget software like Movie Magic Budgeting, Showbiz Budgeting, and EP Budgeting can run on the pricey side, we’ve created a free film budget template. Our… Continue reading The Essential Guide for Crafting Film Budgets (with FREE Film Budget Template)
EssentialsOpen menu What is Sound Design Sound Editing vs Sound Mixing What is Voice Over What is Diegetic Sound What is Non-Diegetic Sound What is a Film Score TechniquesOpen menu Ultimate Guide to Sound Recording Filmmaker’s Guide to Sound Effect Techniques What is a Sound Bridge What is The Shepard Tone How to Design a… Continue reading 16 Best Stock Music Websites For Video Creators
Want to make a commercial for flaming hot cheetos starring Jim Carrey as The Mask? Maybe that’s just me. But if you’re trying to break into commercial directing, you’re going to need a great spec ad under your belt and in your reel. With countless other filmmakers putting out spec commercials to get noticed, it’s more… Continue reading 8 Ways To Make Your Spec Commercial Stand Out [with Spec Ad Examples]
Casting TipsOpen menu Ultimate Guide to Auditions Guide to Holding Auditions Best Casting Tips Indie Film Casting Casting Background Talent Casting ResourcesOpen menu Actor Release Forms Model Release Form Photo Release Form Best Talent Agencies What is a Casting Director How to Become a Casting Director The project’s been green lit. The script’s been finalized.… Continue reading The Ultimate Guide to Auditions [FREE Casting Sheet Template]
Editing EssentialsOpen menu What is Film Editing Types of Editing Transitions How to Become a Film Editor What is a Film Cut What is a Freeze Frame DownloadablesOpen menu Free Video Transitions Free Sound Effects for Video Editing Best Free Video LUTs Ding Sound Effect Download Muzzle Flash Effect Download Free Fog Overlay Templates Editing… Continue reading 3 Film Editing Techniques You Can Learn From Star Wars
Your film budget isn’t complete until you factor in taxes. But what if I told you could magically get some of that moola back? That’s right. I’m talking film tax credits, baby.Continue reading Film Tax Credits: How to Save Money for Your Project
W hat’s your 20? What does 10-4 mean? Bogey. A walkie-talkie is a powerful tool on a film set. But it’s nothing unless you know the walkie-talkie lingo. Luckily, mastering film set walkie talkie lingo isn’t as hard as finding your film crew. We’ve compiled the most-used walkie talkie codes and radio etiquette tips to have you… Continue reading Walkie Talkie Lingo Everyone On-Set Should Know
Running a photography business is 10 percent actually taking pictures. From start up costs to gathering clients, we’re covering how to start a photography business step by step.Continue reading Essential Guide: How to Start a Photography Business
How do you make HR funny, dental plans interesting, and a business’ identity pop? In today’s modern workspace, company culture videos have quickly become a major way businesses, big and small, attract new talent.Continue reading 7 Ingredients Behind The Best Company Culture Videos
Advertising EssentialsOpen menu Ethos, Pathos & Logos Explained What is Pathos What is Logos What is Telos What is Kairos What is Ethos How to AdvertiseOpen menu How to Pitch a TV Show Like a Pro How to Make a Movie Poster How to Make a Commercial How to Develop Your Brand What is a… Continue reading The Best Creative Brief Template For Video Agencies [Free Download]
Food on set. It’s the energy that keeps your key grips going. While production catering companies take care of the big meals, it’s up to your craft services team in New York to fill in the rest.Continue reading 6 Popular Craft Services Companies in NYC
Editing EssentialsOpen menu What is Film Editing Types of Editing Transitions How to Become a Film Editor What is a Film Cut What is a Freeze Frame DownloadablesOpen menu Free Video Transitions Free Sound Effects for Video Editing Best Free Video LUTs Ding Sound Effect Download Muzzle Flash Effect Download Free Fog Overlay Templates Editing… Continue reading 15 Best Stock Video Sites That’ll Make Your Clients Happy
Turning the classic elevator pitch into two minute feats of creativity, explainer videos are an invaluable marketing tool. There’s also a million of them. Whether you’re just starting your explainer video script or are starting your explainer video production, you can always learn something from the best explainer videos.Continue reading 8 Takeaways From The Best… Continue reading 8 Takeaways From The Best Explainer Videos
